Life events trigger the need for Life insurance. It is our agency philosophy that everyone needs life insurance in one form or another. Life insurance protects for the “what if” in life. Certain clients may need life insurance to provide for debt protection in the case of a loss. Other clients can use Life insurance as a plan for their retirement planning as well as estate taxation planning. Although our agency would like to be able to say we have never lost a client due to death, and had to help the surviving family with advice and council, we cannot. We have seen many things in our agencies lifetime, and life insurance is quite possibly the most rewarding protection we can offer.

Term Insurance is the most common life insurance product. It provides the most protection for the least amount of premium and is used for supplementing permanent insurance or providing coverage for a set time frame, or specific reason. Such as a mortgage, or income replacement while children are being raised and sent through college.

Permanent insurance (Variable, Universal, Whole Life) are used for that base insurance that will be there from day one until the end. It is more expensive because it assumes protection for an indefinite period. Some times permanent policies are used for planning purposes, from a simple $5,000 burial policy to a $500,000 estate planning / Long Term Care policy.

Consumers hear about Life Insurance by either getting bombarded with mail - or by their financial advisor. Many affluent people have financial advisors that advise against a permanent policy and take that extra money and put it into investments - except that now - with the market in the tank, that looks to be bad advice. Everybody's situation is different. Some people will get a multiple products.

Whether we like it or not - peoples lives change substantially over a 3-5 year period. So as it relates to Life Insurance, it is a constantly evolving process that should be reviewed every 3-5 years to adjust and maximize your coverage's. "You supplement your life situations with different types of life insurance".